IMDb launches its own free, ad-supported streaming service, Freedive

11 January, 2019, 15:37 | Author: Dominic Spencer
  • Freedive is available through your computer or Amazon Fire TV device.                  Sarah Tew  CNET

Among the titles now available are seasons of Fringe, Heroes, The Bachelor and Gilligan's Island. IMDb is a wholly owned subsidiary of Amazon.

Unlike streaming services like Netflix and Prime Video, IMDb Freedive does not require a subscription, and is instead supported by ads, according to a press release.

Now, that service is officially open for business in the United States - dubbed IMDb Freedive, the video-on-demand offering currently provides users with around 130 movies and 29 TV shows to stream for free, as reported by Variety. Those visitors now see direct links to view the select movies and shows that are carried by the new streaming service.

The service's films and TV shows are available to registered IMDb or Amazon users and Amazon Fire TV owners with compatibility across a wide range of Android, IOS and Fire devices.


It has a collection of great Hollywood movies like Run Lola Run, The Illusionist, The Last Samurai, True Romance and more. IMDb believes it can capture share in the market because its has millions of visitors who are actively interested in entertainment. Customers can dive even deeper into the titles they are watching on IMDb Freedive by using X-Ray, which is powered by the authoritative information on IMDb about cast, crew, trivia, soundtracks and more.

The IMDb Freedive catalog will continue to evolve, with new titles added regularly.

"Customers already rely on IMDb to discover movies and TV shows and decide what to watch", said Col Needham, Founder and CEO of IMDb.

Though Freedive is pretty limited at the moment with only computer and Fire TV support, IMDb says it plans to expand its availability to other platforms in the future, including the IMDb mobile apps.

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