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Xiaomi officially enters United Kingdom market with major retailer backing

10 November, 2018, 14:27 | Author: Rafael Roberts
  • Xiaomi announces big US event in New York

Xiaomi ranks as the fourth-largest smartphone company in the world, with customers mainly concentrated in China and parts of Asia.

"The UK is one of the important global centres for technology", he said in an interview ahead of the company's London launch.

In a bid to give the United Kingdom launch some momentum, Xiaomi also used the London event to unveil its new flagship phone, the Mi 8 Pro.

Xiaomi, which listed in July and has a market value of about $44 billion, initially targeted other Asian markets for overseas expansion, notably India, where it toppled Samsung as the top smartphone seller earlier this year. By bringing a range of our fantastic products at honest pricing we want to offer more choices and let everyone in the United Kingdom enjoy a connected simple life through our innovative technology.


According to the leak, the Mi Mix 2, Mi 8 SE, Mi 8, Mi 8 Explorer, Mi 8 Pro, and Poco F1 are all set to receive the updates to Pie before the end of the year, with a Q4 2018 rollout being specified.

To check for the latest MIUI ROM update on the above mentioned compatible Xiaomi devices, users can head to Settings on their devices and then select About phone System updates Check for updates.

Xiaomi has also partnered with mobile network Three to sell its handsets on 24-month contracts online and in retail stores nationwide. That's because it's actually transparent, giving you a direct look onto the internals of the device. It will use a 24 megapixel (MP) selfie camera and have rear 12MP + 5MP AI dual-cameras, all from Sony. The 3000mAh battery does seem like a relatively small size for a modern-day phone, though, so it will be interesting to test how long this can actually last in a real-world environment.

At first glance, the Mi 8 Pro is essentially a Mi 8 with a cool looking transparent glass back.

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