Volkswagen to end production of iconic Beetle

16 September, 2018, 10:59 | Author: Eric Barnett
  • The VW Beetle has been dropped from production before and could yet make a comeback

After selling it on and off in the USA for almost seven decades, Volkswagen has made a decision to end global production of its iconic Beetle from July 2019.

The original Beetle, billed as "The People's Car" because of its value price and sold in the US from 1950 to 1979, was created by Ferdinand Porsche and sparked a raft of imitators.

"The loss of the Beetle after three generations, over almost seven decades, will evoke a host of emotions from the Beetle's many devoted fans", Volkswagen CEO, Hinrich J. Woebcken, said in a statement announcing to move.

Design work on what would be the Beetle began in the 1930s after Hitler had ordered that a Volks Wagen (German for people's car) be built that was affordable for all Germans.

It also featured in a series of Disney films as a talking vehicle named Herbie.

VW had been pulling the Beetle from select markets as part of a broader effort by the German giant to rein in its bloated product range, which spans more than 300 different vehicles and variants, including heavy trucks, motorbikes and passenger cars. In that year the first-gen Beetles were offered in beige and light blue.


Over the years, the Beetle became something of a cultural icon. First, the vehicle was simply called Volkswagen. Actor Arshad Warsi also owns a Beetle.

This isn't the first time Volkswagen has ceased USA produciton of the Beetle.

Volkswagen revived the model in 1998, introducing a redesigned modern "New Beetle" which mainly attracted female buyers. United States consumers looking for a small Volkswagen vehicle overwhelmingly prefer the Jetta sedan or a Tiguan compact sports utility vehicle.

Beetle sales accounted for only 5 percent of Volkswagen's 340,000 USA auto sales in 2017. All Final edition Beetles also feature a leather-wrapped steering wheel, stainless steel pedals, Climatronic automatic climate control and a three-color ambient lighting.

"I would say 'never say never, '" VW of America CEO Hinrich Woebcken said in a statement.

It came after authorities cracked down on Volkswagen over the installation of so-called "defeat devices" into 11 million cars worldwide to fool regulatory emissions tests. The carmaker says it will focus on more popular areas such as SUVs and electric vehicles.

Recommended:

  • Steph Curry backs Serena Williams over US Open final outburst

    Steph Curry backs Serena Williams over US Open final outburst

    And then before I knew it, I was getting all of this hostile mail and all of that during my last couple of years. When she smashed her racquet in frustration he cited her again, giving her a point penalty.
    Google also teasing Pixel 3 color combos... in Japan

    Google also teasing Pixel 3 color combos... in Japan

    The company is all set to unveil the new devices at the launch event, which is scheduled to happen on October 9. Google Pixel 3, Pixel 3 XL are speculated to continue with a two-tone metal and glass design.
    Graeme Souness makes surprising Barcelona comparison after Tottenham win

    Graeme Souness makes surprising Barcelona comparison after Tottenham win

    Klopp added: "That was our best game of the season and the performance was much better than the result". But Tottenham were careless from start to finish and they paid the price in the 39th minute.
  • Skripal suspects in the United Kingdom  as 'tourists'

    Skripal suspects in the United Kingdom as 'tourists'

    It's famous for its 123 metre-spire. "The one, the first ever created in the world that's still working", Boshirov said. According to them, they are businessmen not linked with the GRU and have nothing to do with the Skripal case.
    NASA posts phenomenal video of Hurricane Florence from station

    NASA posts phenomenal video of Hurricane Florence from station

    NASA astronauts used a super wide-angle lens to capture the footage of Hurricane Florence , due to the massive size of it. But between evacuations and storm shutter installations, NASA and NOAA are keeping people informed and entertained.
    FEMA To Test Emergency Text Messages From Trump

    FEMA To Test Emergency Text Messages From Trump

    Everyone will then receive this message in English: "THIS IS A TEST of the National Wireless Emergency Alert System ". But it won't be a political message or attack on one of his perceived enemies-or at least, it's not supposed to be.
  • Cleveland Browns to release Josh Gordon Monday

    Cleveland Browns to release Josh Gordon Monday

    Gordon returned to the team days prior to the preseason finale after spending almost a month tending to those personal matters. The sources reported that Gordon was told to not to make the trip to New Orleans for Sunday's game against the Saints .
    Super Typhoon ‘Mangkhut’ strikes northern Philippines

    Super Typhoon ‘Mangkhut’ strikes northern Philippines

    Hong Kong is expected to start feeling strong winds and heavy rain today, growing in intensity as the storm draws ever closer. The governor of Isabela, Bojie Dy, said 1,542 families (5,429 people) had been evacuated from coastal areas in his province.
    National Hurricane Center Updates Current Status of Tropical Storm Florence

    National Hurricane Center Updates Current Status of Tropical Storm Florence

    Expert scientists, however, had said they were anxious about Brunswick because of scant public information about its readiness. Dolphins have been seen swimming close to the shoreline in high water caused by Hurricane Florence .
  • BMW developed a self-driving motorcycle to further its safety efforts

    BMW developed a self-driving motorcycle to further its safety efforts

    The 3D printing process used in the frame uses carbon to create lightweight but high strength components including wheels. After all, all they have to do is go, stop and steer, right? Here is the full story, with full video.
    Putin visited

    Putin visited "Vostok-2018"

    These days Russian Federation holds the largest military exercise since 1981 on the soil and in the waters of Russia's Far East and in the neighboring waters of the Pacific Ocean.
    Sterling fit for City v Fulham as contract negotiations drag on

    Sterling fit for City v Fulham as contract negotiations drag on

    It depends on how I feel physically and mentally. "I don't know what his release clause is", he told a news conference. "Then we have a coffee, we talk if I have time, and I always say the same thing: "You guys have not seen anything".


Popular

US Border Patrol agent charged in two-week killing spree
Mr Alaniz said investigators are still trying to determine a motive for the killings, and that they believe Ortiz acted alone. A woman allegedly abducted by Juan David Ortiz had been able to escape and alert officers, according to local media reports.

Washoe County Reports Human Case of West Nile Virus
(Undated) - Three human cases of West Nile virus have been diagnosed in northern Kentucky. The elderly are more at risk of getting sick because their immune system is often weaker.

Mother, baby dead as Hurricane Florence drenches the Carolinas
More than 800,000 homes and businesses have lost power and Mr Cooper said the danger from flooding would linger for days. In New Bern, North Carolina , the National Weather Service said there was 10ft of water .

Hurricane Florence: What storm surge could look like on East Coast
The National Hurricane Center is calling for 20 to 30 inches of rain in North Carolina, with spots up to 40 inches. This general motion, accompanied by a further decrease in forward speed, is expected to continue through today.

SC Response to Florence Transitions to Flood Preparation
Along with this projection, NHC warned of "life-threatening" storm surges and floods throughout both North Carolina and SC . The southeast town of Newport, N.C., reported a rainfall total of nearly 24 inches as of midnight Saturday.

FEMA Chief Nearly Got Fired as Hurricane Brewed
At the beginning of his tenure at FEMA previous year , Long started using a staff driver to get him back home to Hickory, North Carolina , according to Politico .

'It's just a heck of a storm,' Florence hurricane hunter says
Governors in South Carolina, North Carolina and Virginia have declared states of emergency in preparation for Florence. The US Navy said it was preparing to send about 30 ships stationed in Virginia out to sea.

Thursday Round-Up: Seahawks React To Seattle Storm's WNBA Championship
So I'm just super, super thankful and really humble to be able to share the court with her with a championship on the line. Once, twice, three times a champion! Seattle is in the WNBA Finals for the third time in franchise history.

FEMA uses the Waffle House to determine a hurricane's intensity
In order to remain open during unsafe conditions, Waffle House plans carefully - and in advance - for each storm. But did you know they're also ranked by something called the Waffle House Index? "Plan ahead and be safe".

Russian Federation for humanitarian corridors in Idlib, Lavrov says
An estimated 3mn people live in Idlib - the last major stronghold of active opposition to President Bashar al-Assad. The UN has warned that such an offensive would lead to the "worst humanitarian catastrophe in the 21st century".