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Apple to Release New Cheaper MacBook, Mac Mini 'Pro' Later This Year

21 August, 2018, 07:05 | Author: Rafael Roberts
  • The Mac mini returns

But just as Tim Cook promised, a new one is coming.

Apple is said to be focusing on pro users, with the report specifically mentioning how the Mac Mini has been popular among app developers, those running home media centers, and server farm managers.

According to Bloomberg, Apple is plotting its first update to the Mac mini in four years.

Apple's MacBook Air 2018, on the other hand, is targeting computer shoppers who are looking for an entry-level Mac deal. The low-priced MacBook will feature the same design as the current MacBook Air, albeit with thinner bezels around a higher-resolution 13-inch Retina display.

The Mac has been a steady seller, representing more than 11 per cent of Apple sales in the last fiscal year, ahead of the iPad.

That includes a brand new MacBook Air, the company's laptop lineup that hasn't seen a proper refresh in quite some time. As a true HD screen became a must-have on any laptop, the Air started losing favor, and when the 13-inch MacBook Pro was redesigned to be thinner and the 12-inch Retina MacBook introduced, it was completely squeezed out.

Apple now sells the MacBook Air starting at $999.

Apple is reportedly working on two new Mac products for later this year.

As we said before, Gurman's reporting is notoriously accurate, but in this case, it's also backing up previous reports that have suggested the same thing. With the Retina display, it's possible the new laptop will cost a little bit more.

It's more likely the new Macs will launch at a separate event in October, which is typically how Apple likes to release major updates to non-iPhone products. Though that doesn't include the price for a monitor, mouse, and keyboard, it's still far cheaper than Apple's next cheapest computer, the MacBook Air.

Quanta Computer Inc. and Hon Hai Precision Industry Co. make the current generation of MacBooks and will make the new generation as well, the people familiar with Apple's plans said. The new model - which, as before, is expected to come without a display or peripherals in the box - will be focused on "pro users" insiders say.

It's embarrassing Apple continues to sell the outdated Mac mini.


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